The area around Wat Ngiu Rai is a riverside zone that clearly reflects the traditional lifestyle of the Phichit people. Wat Ngiu Rai serves as the spiritual and cultural heart of the Ngiu Rai subdistrict community. The surrounding area consists of traditional wooden houses running parallel to the river and fertile agricultural lands. The most prominent feature of this area is the connection between the temple and the community via the bridge crossing the Nan River in front of the temple, an infrastructure that seamlessly transitions the riverside agricultural lifestyle into modern transportation networks.