Susukino is a bustling entertainment and nightlife district that first emerged as a licensed red-light area during the early Meiji period, centralizing Sapporo’s entertainment trade. Over time, it evolved into a modern hotspot for evening activities, dining, and shopping.

The area features countless bars, clubs, karaoke boxes, and izakayas (Japanese pubs), all illuminated by bright neon lights, including the iconic Nikka Whisky sign. Food lovers can explore the narrow lanes of Ramen Alley (Ganso Ramen Yokochō and Shin Ramen Yokochō) serving Sapporo’s famous miso ramen, or enjoy fresh seafood, Hokkaido-style soup curry, and Jingisukan (grilled mutton). A unique local custom, Sapporo Parfait, encourages visitors to finish the night with luxurious desserts instead of ramen.

Shopping highlights include Pole Town, an underground mall, and the historic Tanuki Koji arcade. The Norbesa building offers a rooftop Ferris wheel with panoramic city views. During the annual Sapporo Snow Festival in February, Susukino hosts the Ice Sculpture Exhibition (Susukino Ice World) along Ekimae-dori, featuring spectacular ice carvings that attract tourists from around the world.

• Susukino is easily accessed via Susukino Station on the Namboku Subway Line. It is also within walking distance from Odori Station, which connects to other main Sapporo attractions, and several bus routes serve the area.

• Explore the district after 5:00 PM to experience its vibrant nightlife.

• Peak activity is from 7:00 PM to midnight; bars, clubs, and karaoke often stay open until 3:00–5:00 AM on weekends.

• Bring cash for small restaurants and bars that may not accept cards.

• Visit Ramen Alley early to avoid long lines.

• During February, don warm clothing for the Ice World along Ekimae-dori.

• Wear comfortable shoes to navigate narrow streets and alleys.

Admission Fee:

• Free to explore the district; individual attractions, restaurants, and Ramen Alley stalls vary in price.

Opening Time:

• Nightlife: Starts around 5:00 PM; peak 7:00 PM–midnight; some venues open until 3:00–5:00 AM.

• Shopping arcades: 10:00 AM–8:00/9:00 PM.

• Susukino as a district has no fixed opening/closing hours; it is often called a "sleepless town."